Stasher Recyclable Paper Bags
Stasher’s first venture beyond reusable products called for a design approach that felt familiar to the brand while introducing something new. I developed playful product prints carried the visual direction across packaging, retail displays, eCommerce, and paid media assets.
Scope: Product Print Design, Packaging Design, Photo & Video Art Direction, Digital Advertising, Retail Display Design, Email Design
Photographer: John Bedell
Stylist: Leigh Noe
Product Print Design
Print Exploration
With kids’ lunches as a primary use occasion, early print explorations focused on playful themes and illustrations that would create an emotional connection. The dinosaur and bee designs emerged as the final directions.
Digital Advertising & Demo Video
Site Banner
Photo Art Direction
Packaging Design
Amazon Product Detail Page
Product Image Carousel Selects
A+ Page Modules
Retail Display for Target Back to School
Email Headers
